Updated: Apr 11, 2020
This is Saltie Pennies.
Saltie, tell us more about how you got started on Twitch/YouTube.
When I was in high school, I dreamed of becoming a professional video editor. I admired YouTubers and people who had millions of views. I remember making Call of Duty Modern Warfare Quick Scope Montages with all my friends. I was the only one willing to do the technical work of editing and setting up the actual hardware for game capture.
I never really got where I wanted and I quickly came to doubt my longevity in a career in the Arts. Honestly, I was scared. I didn’t take a chance on myself, and instead I gave up on my dream. I quit my YouTube channel D3V Productions with my best video reaching over 100,000 views and only having around 150 subscribers.
Fast forward to almost a decade. I am married now. I have a stable job. A house. Dogs. Fish. I have a great life. Then, one day, a great friend of mine, a brother actually, tells me that he believes I could really make it on YouTube. Just out of nowhere he hits me with that.
I laugh and tell him the synopsis of my early YouTube crash and burn; he is serious though. He doesn’t let up. Next thing I know, I am building a computer for the first time in my life and preparing to learn how to stream gaming content live on Twitch and export it out to YouTube as well.
Now here I am floundering around in the abyss of YouTubers just trying to keep my 161 Subscribers and 501 Twitch followers happy. It's nearly impossible on an EMT schedule and salary, but I know I will one day achieve my goal of the Silver Play Button.
If I could one day pay my mortgage one month with YouTube and Twitch money, I think I’d have died and gone to heaven.
What has been the most difficult aspect about launching your channel?
The single most difficult aspect about launching my channel has been content subject.
I challenge the status quo, that each channel must have a niche audience and unifying subject to maintain its popularity. “Jack of all trades, master of none. Better than a master of one.”
I believe in the “F*ck it, we’ll do it live!” mantra. I absolutely love trying to get it in one take, though it rarely ever happens. I think the best way to make content is to make it raw and open for your audience to see you work through the situation right there in front of the camera.
Sadly, channel growth is virtually nonexistent. I think perhaps some people are right in regards to finding a niche audience, but honestly I don’t care. I make content that I want to make. I put it out there for the world to see, I just hope they can enjoy it.
What sets your content apart from everyone else's?
In one word? Mediocrity!
No, in all seriousness, my content is unique in that I am trying to have fun making entertainment for others... all the while trying to slide some critical thinking and healthy discourse into the videos.
I enjoy DIY, Gaming, Cars, Fitness, Nature, Animals, Woodworking, and so much more. My channel is an amateur’s hobbyist playground. Sometimes political, sometimes video games, sometimes a pupper. You just never know what you’re in for when you subscribe to Saltie Pennies. And that, my friends, is what makes my content unique.
Any words of advice to aspiring YouTubers/Twitch Streamers?
It ain’t about the metrics y’all. Seriously. Quit staring at the subscriber numbers, or the likes, or the views. If you’re in this for the business, you’re SOL.
I mean, there are multi-million dollar companies with a huge presence on YouTube and trust me, they are way better at business plans and social marketing than you or I. Stop looking and comparing yourself to the greats. Stop looking at those people with in-video advertisements and sponsorships. If all you focus on, is money, you will never grow because it will show in your stale art; and that’s what you’re making. Its art. Be an artist.
Make content you love. Make it with your soul. Keep those subscribers close to your heart. Cultivate your community and offer them something. Growth will come if you stick with it and are genuine about what you provide. I promise.
I am Saltie Pennies, you can find me almost everywhere or just by Googling “Saltie + Pennies” (Don’t forget that other ‘N’ its really important). Basically, if you type <the social media site you want> /saltiepennies ... I am probably there. (Except Facebook, Zuckerberg is an alien!)
However, I made it super easy for you to find me with a website. It’s a funky URL because I am too cheap to pay for hosting. Maybe someday. Maybe not.
Saltie's Instagram: https://www.instagram.com/saltiepennies/?hl=en
Saltie's Twitch: https://m.twitch.tv/saltiepennies/profile
Saltie's YouTube: https://www.youtube.com/user/D3VProductions
Saltie's Twitter: https://twitter.com/SaltiePennies